of a company’s revenue today is the CMO’s responsibility vs. 10% in the mid-2000s. Accenture Newsroom
of consumers are more likely to purchase from brands that personalize their experiences. Exploding Topics
of consumers wish that companies would respond faster with new offerings to meet their changing needs. Accenture Newsroom
72% of B2B customers expect personalized content and experiences from the companies they engage with. Adam Connell
The wellness real estate sector has expandied from $225 billion in 2019 to $438 billion in 2023, with projections to reach $913 billion by 2028. Global Wellness Institute
Properties with wellness features command a revenue premium ranging from 24% to 146%, depending on the sector. Gensler
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